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Monday, May 20, 2013

16 Simple Tips And Strategies For Giving Awesome Talks And Presentations

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Why Was This Map Created?

Most of us have had to either sit through or give a talk or presentation at some point in our lives - some of us more than others. By implementing just a handful of simple tips and strategies, as shown on this map, our talks and presentations can affect people at a deeper level, improve the chances that they'll take action on what we say, and make the overall experience more enjoyable for both our listeners and ourselves. 

How To Use The Various Elements Of The Map

  • The 16 Strategies - Each of these sections provide the overall concept of a strategy, followed by some tips, ideas, and examples for how to implement it

Next Actions

Next Actions are practical suggestions for immediately putting this map to use:
  • Review the strategies on the map
  • Consider how to use the strategies in context of a talk or presentation you're putting together now, or have put together in the past
  • Print the map
  • Reference it whenever you have the task of putting together a talk or presentation

MAP CONTENT - Tips & Strategies: Talks and Presentations

Details, focus, order, simplicity, clarity, visuals, emotion

“People will forget what you say and do, but they will never forget how you make them feel.” - Unknown

KNOW YOUR AUDIENCE 

Age • Daily activities • Fears • Pleasures • Pain • What keeps them up at night • A reason they may resist what you share with them

FOCUS ON ONE 

One BIG idea • One dominant emotion • One strong benefit • Drill deep, not wide • Focus on quality over quantity

CLARIFY A COMMON ENEMY 

A weakness • An entity • A person • A resource (time, energy, etc.)

TAP INTO EMOTIONS 

Make them feel something (happy, excited, amazed, thankful) • Connect with their senses (get them to imagine: sights, smells, tastes)

STICK TO THE RULE OF 3 

Highlight 3 ‘chunks’ or messages I want my audience to receive • Develop metaphors or analogies around those messages

BUILD BRIDGES 

Show the audience how to go from what is to what can be • Connect individual ideas and thoughts (the Bucket Brigade)

CREATE MEMORABLE MOMENTS 

Share something (a phrase, story, visual) they’ll remember and talk about • Start with a story • Take the audience on a journey

MAKE IT VISUAL 

Illustrations • Metaphors • Stories • Symbols • Typography • Use: Color, contrast, people, emotion-evoking images

ASK QUESTIONS 

Engage brains • Help listeners draw their own conclusions • Replace statements with questions BE

SPECIFIC AND DETAILED 

Include specific names, numbers, places • Include details that add crystal clarity to your words and ideas

DRESS UP NUMBERS 

Give numbers real meaning • If you say ‘a billion dollars’, explain the size of a billion dollars, or what a billion dollars could buy

KEEP IT SIMPLE 

Less is more • Use simple words, phrases, ideas • Think billboards or Twitter headlines • Summarize concisely

LIVEN IT UP EVERY 10 MINUTES 

Regain attention • Tell a relevant story • Show a relevant visual • Do something out of the ordinary

BE A GREAT SPEAKER 

Be natural and enthusiastic • Pause for emphasis • Maintain great eye contact

CONVEY THE NEXT ACTION 

Tell them what to do, eliminate, change, review, practice, pay attention to • Be specific and detailed • Make the benefit clear

PRACTICE ...A LOT! 

Especially your introduction and conclusion

Make your main idea clear and emotionally compelling


Share Your Feedback Below

  • Do you have any additional suggestions or strategies for putting together a great talk or presentation?